We are 无限

What we do

About Infinity

Infinity was established in 2003 in Finland. It was born out of the idea that there are no limits. ∞ Anything is possible for those who dare to dream, think differently and make things happen.

We are an award-winning Scandinavian design firm currently operating in Europe, the United States and China.

We help companies create the right connected solutions.

Our unique way of working combines hard work with accountability based on experience, positive creativity through design thinking, fresh human-centered innovation and result-oriented Lean UX.

Our clients include a variety of companies from lean startups to major global ones like Huawei, Nokia, Suunto and Jolla. Our customer projects have resulted in 65 patents worldwide.
Our work is to help our clients innovate connected services; products and user experiences rapidly. We prefer to start our work with our clients from the very beginning of the processes – from the ideas of who are the users,  to the high level concepts of what can they accomplish with the new solution, all the way to the services, devices and the user interfaces. Thus, the industrial design and user interfaces we create are results of “how it works”.

We have an exceptional experience on mobile and wearable devices and UI. In 2014, a large part of our work revolves around IoT.

We apply deeply collaborative, agile and cross-functional iterative processes; Lean UX. We prototype everything immediately: the devices and the user interfaces. The processes are iterative, since we believe work should be run in rapid repeating sprints of design » prototype » test with users. Instead of just doing things right, one should focus on doing the right things:  These sprints should be able to affect and even change the overall concept – if the user feedback indicates a need for that.

Innovating connected products & services

Our focus.


We innovate the devices, services & UX of the new connected world using a human-centered approach: data alone is quantitative – what data means & enables is heavily linked with human insight & Design thinking.


In the next few years, the Internet and wireless technologies will connect different sources of information such as sensors and connected devices in an ever tighter manner. The vast amount and variety of collected data enables insight that is iteratively self-learning. This will eventually affect most if not all products, services – and businesses:
Gartner expects the Internet of Things (IoT) to grow 30-fold by 2020 as connectivity becomes a standard feature, even for processors costing less than $1. Many of the new categories and businesses of connected things of 2020 don’t yet exist.
The amount and variety of data that will be gathered is huge. This opens up new possibilities.

Design thinking

Design thinking is human-centered, creative, positive problem solving with synthesis-driven approach.
It differs from analytical thinking by emphasizing divergent ideation over convergent. It is the methodology taken out of the design context and applied more widely to business and innovation processes. In design thinking observation takes a big role.
Observation often discerns what people really do as opposed to what you are told that they do.
While collecting data is a science, adding insight and inventing meaningful applications for it requires human insight – Design thinking.



Less analysis and documentation – more synthesis. The world has changed. Traditional get it all figured out first approaches are not workable. We help experiment by prototyping early and iterating with the users.


Focusing on the right things enables lean, rapid development delivering results as fast as possible. The goal is to create less documentation and more prototypes.
This amplifies learning during the project and enables the team to decide as late as needed to cope with the uncertainity of concept development: anything can change when the thing being designed is something completely new and not an iteration of the old.


We prototype everything, already at the early idea phases. We run a very rapid research sprint with the users to understand the basic assumptions – and then run rapid iterative loops of sprints: design » prototype » test with users.
The prototypes of the devices are at first very rapid handmade throw-away hacks – later typically rapid prototypes with key functionalities. The key here is to build any minimum viable thing that can be used with the users.
For digital services and user interfaces, we use real technologies on real devices, because user experiences can not be designed by screenshots. Using HTML5, we build working prototypes that run on any device and screen. They enable testing of the ideas.
Typical timeframe from kickoff to working prototypes is just 3 weeks.


Get out of the building: We start by observing the real users in their real contexts. We collaborate with them and learn from them. The prototypes can be probed and iterated with the users earlier, enabling rapid iteration of the ideas.



Rapidly create a connected device + an iOS app

  • : Concept Design · UX Design for the iOS app · Industrial Design · Prototyping the UI


We helped Beagard create the unique activity meter and the iOS app in record time.

Connected devices together with mobile apps and HTML5 front-ends enable companies create new kind of solutions for everyday usage. In this case, for dogs.

Dog health and wellbeing depend greatly on activity, sleep and the right nutrition. Taking care of the right amount and quality of these for your dog is not easy. Every dog is an individual and their needs vary.

Beagard is a startup and they wanted to create an activity meter and an associated app as rapidly as possible.

We observed the life of dogs and the pet owners for a few days. Then we discussed with vets to understand more. Together with Beagard, we innovated ways to monitor and reward the behavior improving wellbeing. We wanted to turn all this to social, fun, rewarding – even game-like experience for the pet owners like ourselves. But most importantly – already during the second week of the project we started prototyping the UI and the device to be able to test and iterate the ideas rapidly with the users.
We strongly believe in extremely rapid prototyping as early as possible.

To test the ideas, we built HTML5 prototypes already at the idea phase during the first weeks. The prototypes enabled testing the ideas on mobile phones and tablets – together with pet owners and vets.

Simultaneously as the UI prototype iterations developed the insights of the UX, the industrial design team tested several alternative ideas how the dog could wear the activity monitor in an optimal way. Prototypes were built in record time to probe the ideas in real life. The vast variety of dog sizes and the simple everyday usage were major drivers – as was the need to design a device the pet owner can be proud of.

Product development: Designing smart home appliances

  • : Industrial Design · Preliminary Mechanical Design

Swegon Casa cooker hoods

New smart cooker hoods by Swegon with Industrial Design and preliminary Mechanical Design by Infinity.

Infinity was assigned to create Swegon’s new cooker hood line-up. The design language is a pilot for Swegon’s future home appliance design. Special care was taken to create a modern, unobtrusive look while optimizing the fume gathering properties and ease-of-use for the users.

Mobile phone design: the Huawei G526

  • : Industrial Design

(Tip: Pause the video before closing this player)

Meet the G526, our latest design for Huawei

Aimed at a mid-range price point, this design cleverly utilizes a Unibody construction, accompanied with the illusion of 3D glass.

Mobile phone design: Jolla

  • : Concept innovation · Industrial Design

A startup like no other

We’re very happy to be the Industrial Design partner for Jolla.

Check out more images at

PRESS RELEASE: Infinity Press release 11032013.pdf

The Infinity team is very passionate and committed, and they always strive to achieve the best possible results. Jolla works in a similar way.Our contacts at Infinity always know exactly what is going on in our projects. We are extremely happy with the co-operation.

Martin Schüle, Chief Designer at Jolla Ltd.




Teleste is an international technology group specialized in broadband video and data communication systems and services.

Teleste Luminato device was designed by us earlier, and we designed their HTML5-based user interface for remote management of the device.

Luminato is a headend platform for cable TV operators. It is a high density modular platform for Cable TV and IPTV headends, with a small footprint in 1RU chassis, low power consumption and advanced DVB stream processing

“Professional equipment with parallel usability of the best consumer devices.”


It is mature and most comprehensive headend platform with installed base of thousands of active devices. It is trusted by cable TV operators and Telco’s of varying sizes and feature demands. One thing is common though; they all appreciate its unparallel reliability and ease of use.


We studied the users in the real contexts to find out what the actual needs and their priorities for the user interface were. Along laptops, tablets were extensively used in the server rooms. We also found out several key configuring tasks and monitoring needs that needed to be prioritized in the UI.

In record speed of 3 weeks, we built functional HTML5 prototypes to demonstrate the concepts we innovated for the UI together with the Teleste team. The prototypes served as a great tool for decision making, user testing and sales. They were used to probe end customer interest at fairs. To see is to believe, and the customer feedback enabled the project to go rapidly to implementation phase.

The app was iterated through prototypes to maximize usability. In just months from the kick-off, the final product was shipped to the end customers, taking Teleste to lead in terms of usability of the remote user interfaces, too. It has drag-and-drop configuring and visual, active monitoring views ensuring consumer UI-like user experience.

Read more: LuminatoUI.pdf


5 x red dot product design awards and 5 x iF product design awards

Some highlights:

Excel Xtel System™ for high reach window cleaning, awarded red dot best of the best in 2008.

Tulikivi Nuoska stoves won Fennia Prize design award in 2012.

Uniqoteq‘s flaghip product QSurf won the red dot product design award in 2012.




Airmodus nano-particle counters

Is it possible that instruments are a delight to use?

Applications of nano-particle counters include climate research and air quality monitoring. Single nano-sized particles can not be observed optically. Therefore particles must be grown to optical sizes. 

Airmodus offers next generation nanoparticle counters for scientific and industrial use. Together, we wanted to create a minimalistic, professional industrial design and user interface for the new Airmodus A20. It can be used as stand-alone instrument for measuring particle number concentration in air, or as counter in different kinds of aerosol measurement systems.

We created a range of concepts aiming at simple usability of the UI – plus a look and feel matching the high quality of the precision instrument. The main goal was to ensure that the device will be easy to use and handle.

The final product design of Airmodus A20 is well suited for atmospheric measurement, laboratory studies, air quality monitoring and industrial applications. High scientific standards together with smart design make the instrument a delight to use.


Patents created


red dot + if awards


Years in business 


Partial list of our clients


Design is not how it looks and feels.
Design is how it works.

Drop us a line or give us a call. We'd be happy to discuss!